Systems Solutions Marketing - Detroit, MI
Detroit, MI
Essential Duties and Responsibilities
- Define/refine key automotive market application areas for the company
- Within these areas identify:
- Key competitors and competitive analysis
- Set priorities for collateral generation and work with:BU, SS Apps, and sales
- Agree on how many per quarter with apps team for shared responsibility
- Market analysis for automotive trends that are aligned with corporate focus and goals
- 48V related standards (EG VDA320)
- Functional Safety
- xEV and how these affect the company
- Responsibility with Automotive System Solutions Lead for generation of automotive collateral
- Working with respective BU to maintain the automotive brochure and respective web pages
- Working with apps team and respective BU to create suitable apps related presentations
- Working with apps team and respective BU to create suitable apps related evaluation/demonstration boards.
- Sales (internal and external) training
- Work with BUs to be familiar with their Automotive Roadmaps
- Monthly calls
- Quarterly training sessions
Knowledge, Skills and Abilities
- Good understanding of automotive market trends, application trends, and the competitive landscape
- Excellent communication and presentation skills are required. Will need to share internal updates with the Diodes Sales Team, as well as convey key messages to customers
- Must have great problem-solving abilities and be able to think outside of the box
- Proactive self-starter capable of working independently with minimal supervision. Must also have the capacity to multitask various marketing responsibilities
- Ability to work as part of a team and contribute to the success of the group
Education & Experience
- B.S. Engineering degree is preferred, but at least 3-5 years of automotive experience is required
- Advanced PowerPoint skills and moderate excel proficiency is required