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About Us

VirgilHR's vision is to make a world where employment and labor law data is accessible and digestible to HR professionals. With easy access to data and legal guidance, HR professionals can make compliant employment decisions with confidence and within minutes. VirgilHR offers technology that provides instant employment and labor law guidance to HR professionals while they navigate compliance tasks. Forget the research or the lawyers; credible employment and labor law data is now available at HR's fingertips, real-time. As a fast-growing start up, we're here to change the future of work - to bring efficiency back to HR's day-to-day, while mitigating

Position Summary

The Channel Partner Associate is responsible for identifying, engaging and nurturing new channel partnerships that drive mutual value.

Essential Duties and Responsibilities 

• Proactively research, identify, and engage potential channel partners that align with the company's go-to-market strategy, target markets, and growth objectives.

• Execute outbound prospecting campaigns using email, phone, social media, and events to generate qualified partner leads and build a robust pipeline.

• Navigate complex organizational structures to pinpoint key decision-makers and influencers within prospective partner organizations and build relationships that support long-term collaboration.

• Clearly articulate the company's value proposition, tailoring messaging to resonate with different partner profiles, business models, and verticals.

• Support the onboarding process for new partners by coordinating training, providing access to sales and marketing resources, and ensuring readiness for early success.

• Work closely with internal sales, marketing, product, and customer success teams to align on partner goals, co-marketing initiatives, and joint sales strategies.

• Maintain accurate and up-to-date records of partner interactions, pipeline activity, and deal progress in CRM platforms such as Salesforce or HubSpot.

• Monitor key performance indicators (KPIs) including partner engagement, deal registration, lead conversion rates, and revenue contribution. Provide regular reports and insights to leadership.

• Stay informed on industry trends, competitor activities, and emerging technologies to refine partner strategy and identify new opportunities.

• Build and nurture referral partnerships by establishing clear program guidelines, tracking referrals, and ensuring mutual value and satisfaction.

• Travel may be required occasionally to attend team onsite meetings, customer events, industry conferences, and training sessions. This may include air travel, ground transportation (including cars, taxis, or rideshare services), and in some cases potential public transportation.

• Build, maintain and promote relationships with team members, peers across disciplines, and all other company team members ensuring effective coordination of communications and services affecting clients.

• Attend webinars and training to stay up to date on best practices related to the company and department.

• Complete projects and other duties as assigned by supervisor.

Knowledge, Skills, and Abilities 

• Excellent verbal and written communication skills and interpersonal effectiveness at all levels in the organization and across cultures

• Strong research and prospecting skills; comfortable mapping and navigating enterprise org charts

• Awareness of industry trends, competitive landscape, and emerging technologies that impact channel strategy.

• Strong interpersonal skills to build trust-based relationships with partners and internal teams.

• Proven ability to negotiate contracts, pricings, and joint business plans that benefit both parties.

• Ability to manage multiple partner engagements and initiatives simultaneously, often under tight deadlines.

• Ability to prioritize and efficiently execute a high volume and broad scope of tasks within tight deadlines, competing demands and changes in the work environment.

• Ability to deal with frequent interruptions, changes, delays, or unexpected events. • Capable of developing and executing joint go-to-market plans and identifying long-term growth opportunities.

• Ability to navigate complex organizational structures and identify key decision-makers and influencers.

• Demonstrated accountability and leadership in managing partner relationships and driving results.

• High emotional intelligence to manage stress productively and adapt communication styles to different audiences.

• Capacity to work cross-functionally with sales, marketing, product and customer success teams to align on partner goals.

• Strong organizational, analytical, strategic thinking and problem-solving skills.

• Ability to adapt to changing market conditions and partner needs.

Education & Experience 

• Bachelor's degree in business, marketing, or related field or equivalent combination of experience, skills, education (including other relevant non-traditional degree programs, certifications, or job training programs).

• At least two years' experience in B2B SaaS partnerships, sales, business development, or channel-related roles, preferably in the HR or HR tech ecosystem.

• Demonstrated ability to generate leads and initiate strategic outreach efforts.